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E-Alert April 25, 2025 The latest BCG content published this week, curated based on your specified areas of interest. Update your Profile   The Transformation Paradox: How to Grow When the Growing Gets Tough Unlikely as it seems, businesses can not only thrive amid economic uncertainty—they can seize the opportunity to transform for sustained growth. Read More   Digital Innovation Can Take Airlines to New Heights BCG's first Airlines Tech survey reviews the evolving business landscape and how companies can build innovation and resilience while sustaining profitability and operational efficiency. Read More   In Influencer Marketing, Precision Wins Influencer marketing is evolving fast. Precision campaigns that target emotionally connected consumers drive stronger impact and ROI through focused data, smarter strategy, and local activation. Read More   Even Before the Tariffs, Cracks Were Appearing in Consumer Confidence But what happens in terms of spending will vary by situation, by country, and by category, so pockets of growth remain to be tapped. Read More   What Decarbonization Leaders in Oil and Gas Do Differently Top performers adopt cost-efficient abatement activities, one of several practices that put them on track to hit self-imposed greenhouse gas emissions reduction targets by 2030. Read More   The Secret to Building Great Leaders Despite heavy investments, organizations often struggle to achieve lasting behavioral change in their leaders. The challenge isn't a lack of understanding—leaders generally know what good leadership looks like—but a lack of doing. Read More   Achieving World-Class Rail Infrastructure Maintenance By embracing a strategic approach that integrates planning, foundational practices, and advanced digital tools, managers can prioritize their network's most essential components. Read More   Flexible by Design: The New Playbook for Packaging in North America To thrive in uncertain times, packaging companies must remain flexible while investing in capabilities that will define future industry leadership. Read More   How Tariffs Are Shaping Investor Expectations Investor sentiment is cooling amid US tariffs, but expectations of US equities and listed companies remain high. Read More   The GCC AI Pulse: Mapping the Region's Readiness for an AI-Driven Future As AI reshapes economies worldwide, GCC nations are making bold strides to harness its power—building strong foundations with clear ambitions to lead the future. Read More   BCG Investor Perspectives Series What is the impact of the crisis on investors' expectations for the US economy, the US stock market, and business leaders? Read More   In a Multipolar World, the Global South Finds Its Moment As the Western-led order frays, the Global South is rising to craft its own economic and diplomatic path in a multipolar world. Read More   GenAI in Procurement: From Buzz to Bottom-Line Cost Reductions Procurement is poised to capitalize on AI, which can streamline manual work in key processes by up to 30% and reduce overall costs by roughly 15% to 45%. Read More Boston Consulting Group 200 Pier Four Boulevard Boston, Massachusetts 02210, USA Manage Communications Privacy Policy Unsubscribe