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EMMY NOMINATIONS ANALYSIS |
THE DOMINANCE OF 'THE PITT' & 'HACKS' PROVES IT HELPS TO BE ON A SHOW VOTERS ACTUALLY WATCH |
That The Pitt and Hacks led Wednesday’s Emmy nominations, with 25 for the former and a comedy-series record 24 for the latter (beating last year’s record holder The Studio, and The Bear, by one), was not surprising at all.
Both of these shows are highly admired, The Pitt in only its second season surpassing its nomination totals from its winning first season by nearly doubling them, and Hacks roaring in with a final season that also managed to be its best.
But what it also signifies for the Emmys is the simple fact that no matter how hard you try, how much you campaign, how many ads you take out or booklets you stuff into Emmy Magazine, the 24,000 voters are really only watching about 10 shows — the actors branch (the largest) maybe even less. >>>All Or Nothing See-Saw
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Deadline Exclusives & Originals
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Sky Eyes 'SNL' For ITV - ITV is expected to host Sky original series like The Day of the Jackal and Saturday Night Live UK under plans being drawn up by its new parent company. Comcast-owned Sky announced its $2.1 billion acquisition of ITV’s network and streaming unit earlier this week and Sky has already held internal talks about giving original series airtime on its new asset. >>>Could Benefit Both Sides
Fighting Churn With AI - As churn continues to bedevil top streamers, one emerging firm has hit on interactive, AI-driven ways to keep viewers in the fold. Versus, which has been operating in stealth mode, has worked with Disney+, Paramount+ and HBO Max, along with the NFL and content providers like Lionsgate and Reddit. AI overlays designed by Versus provide viewers with interactive experiences letting them “play along” with content. >>>Katzenberg Among Investors
Netflix Greenlights Two Docs - Netflix is getting further into history with two new documentary projects. The streamer has greenlit a World War II docuseries narrated by Josh Brolin and is expanding its Turning Point strand with a post-9/11 feature doc. >>>Follows 'The American Experiment'
'Capital' Gains - Guy Ritchie's back in business at Amazon. Fresh from developing Young Sherlock, he is now attached to London-set crime drama series Capital, we can reveal. Amazon MGM Studios‘ UK division has put the series into development, with Ritchie the co-writer and co-creator alongside Rob Williams. Vice Studios is producing with Marc Resteghini’s Jack Tar Pictures also attached. >>>Set In London's Crime Underbelly
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Exclusive
Jimmy Tatro is in talks to join the live-action Superman spinoff series DC Crime in the role of Gorilla Grodd, sources close to the production tell Deadline.
Exclusive
Damson Idris-starring Netflix series The Lords' Day is building out its cast. Harry Lawtey, Arsema Thomas, Sophie Willan, Gemma Whelan and Timothy Spall have joined the drama, which is based on a novel from House of Cards writer Michael Dobbs.
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MORE NEWS
⚽ The FIFA World Cup 2026 Final Halftime Show, already superstar-stuffed with the previously announced Madonna, Shakira and BTS, just got more crowded: Justin Bieber also will take the stage.
🤖 CAA wants Meta to hit the reset button on its newly introduced AI image model. “No one’s name, image, likeness, voice, or creative work should be used by any third party, including AI models, without clear, documented consent,” a CAA spokesperson said as the July 7-dropped Muse Image proliferated over Instagram and more.
⚖️ A federal judge ordered the release of $5.8 million held in an escrow account to writer E. Jean Carroll after the Supreme Court declined to take Donald Trump‘s appeal of a jury’s judgment that he was liable for sexually abusing and defaming her.
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ON THE RADAR
Thu - Little House on the Prairie reboot debuts, World Cup quarterfinals begin
Sat - Wimbledon women's singles final
Sun - Wimbledon men's singles final
Mon - Anne Hathaway on Seth Meyers
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Four Stars - D'Arcy Carden, Jennifer Garner, Gemma Chan and Chloë Sevigny attend the Los Angeles premiere for Peacock's The Five Star Weekend at The Hammer Museum.
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